Some Amazon products are not sold once and for all. The most common is a 12-month warranty period for some electronic digital products, allowing customers to send the product back to China for repair. Even if the repair cost is not considered, the freight generated in the middle is indirectly improved. Operating capital.
The traditional pre-sale method is very expensive for Chinese sellers, not only in terms of capital, including timeliness, customer experience, brand implementation, and store KPIs. As for Chinese sellers, if the product presents a problem during the warranty period, under Amazon's rules, there are only the following ways to deal with the problem:
1. Return to China. This is the most costly disposal method. You will only make this choice when you consider that the product is more expensive.
2. Send a new one directly to the customer, which is equivalent to buying one and getting one free, which is also a relatively expensive disposal method;
3. Return to the overseas warehouse, and then send someone to the overseas warehouse for repair or hoarding to a certain level and return to the country. The cost here is based on the actual situation.
4. No refund for refund
In short, regardless of the disposal method, the seller is accumulating capital, and it has not basically dealt with the problem. After all, your product does not have a central repairable center in the local area. How can there be buyers who dare to buy it?
Product after-sales warranty issues
Ordinary quality problems are re-issued or refunds are more time-saving and convenient. If you return the product without problems, you can think about re-sale. If the filled Condition is NEW, it must be brand new when it is sold, otherwise it will be returned again, but According to the current situation of Amazon's service, in fact, there are many products that are returned and resold, which are evaluated by customers as if they are used and A-to-Z.
2. Large volume and weight, and high cost
If this kind of product is returned or returned for repair, the shipping cost will be very high. Many sellers' operation method is to return a part of the payment. If you want to repair, either you have an overseas warehouse or you can directly deal with the problem of after-sales maintenance locally.
The most ideal method is to be able to deal directly with after-sales maintenance issues locally. Generally speaking, there are several options:
Collaborate with domestic overseas maintenance companies
These companies will set up after-sales maintenance points in different countries in Europe and the United States. The choice depends on the area covered, the types of products that can be repaired, the types of service provided, and the price. It also depends on whether the contact person is at home or abroad. If it is at home, information Another hand may delay a lot of time, the timeliness of after-sales service is still very important.
Collaborate with a local repair company
There is not much difference between finding a local maintenance company for cooperation and finding a domestic overseas maintenance company. The locals will be more trusted by the locals. It is also a benefit for the Chinese to do after-sales service.
Self-built overseas service station maintenance point
With certain strength and cost, I can set up overseas maintenance points in Europe and the United States. Not only do I save more cost, but also help to build the popularity of my brand. About the service content, service quality, service timeliness, etc. Take control.
Regardless of whether it is Amazon or other cross-border e-commerce platforms, the handling methods for overseas after-sales maintenance are actually similar, but in the final analysis, it is necessary to start with the quality of production and reduce the possibility of problem presentation, and then reduce the subsequent cost overlay. .